// Three Letters Bank

A fragmented toolset (multiple CRMs and Excel) was consolidated into a single PRM platform: partner portals with onboarding and verification, agent registration and document collection via the Kaluga-Astral e-document flow, an end-to-end lead pipeline with routing and status control, performance dashboards and incentive models, and network-wide reporting. Key integrations: Naumen CC for contact-center processing (+15% inbound lead traffic) and DynamiX CRM for the “Paperless Loan” product (+200 new partners). Field-manager operations were automated (+10% coverage) and department-wide document flow was digitized (500+ employees). Outcome: 20,000+ partners in the ecosystem, full network visibility, and a 20% uplift in contact-center productivity